EXPRESS YOURSELF WITH COLOR TOUCH BY WELLA PROFESSIONALS
Upgraded vegan formula with built-in metal purifier. True-to-tone vibrancy no matter the hair conditon. Iconic results on healthy hair & more true-to-tone color on damaged hair.
COLOR TOUCH
ALWAYS LOVED, NOW BETTER THAN EVER
Discover Color Touch. Wella Professionals most versatile demi-permanent hair color. With new built-in metal purifier for true-to-tone vibrancy no matter the hair condition.
• Up to 70% gray coverage*
• Beautifully fades over 28 washes
• Uncompromised vibrancy & shine
• Ammonia Free Formula**
• Vegan, Formulated without Silicons, Free of Mineral Oil
* with Color Touch Plus
** except Color Touch Plus which is low-ammonia
BALAYAGE
Blondor Freelights Freelights Developer 9% (30 vol.)
Start at the nape working towards the front in large, diagonal forward sections. Lightly backcomb the root and apply lightener to the mid-lengths and ends. Repeat on both sides.
ROOT APPLICATION
Color Touch 0/56 + 5/5 + 4/6
Color Touch Emulsion 1.9% (6 vol.)
Apply formula to the first ½” of pre-shampooed towel dried hair.
MIDS + ENDS
A. Color Touch 66/45 + 4/6 + 1.9%
B. Color Touch 77/45 + 44/65 + 4%
C. Color Touch 44/65 + 1.9%
Alternate formulas through mid-lengths and ends. Use large, diagonal forward sections, blending roots into ends.
MELT
In the last 5 minutes of development, comb all the colors together, from root to tip for a seamless Color Touch Melt.
CHOCOLATE MELT
ROOTS
Color Touch 6/05
Color Touch Emulsion 1.9% (6 vol.)
Apply formula to the first ½” and deepen the root area.
MIDS + ENDS
A. Color Touch 6/05 + 4%
B. Color Touch 8/73 + 4%
C. Color Touch 8/05 + 8/43 + 4%
Using large sections, alternate formulas A, B, & C through the mid-lengths and ends, blending root color for a seamless finish.
MELT
In the last 5 minutes of development, comb all the colors together, from root to tip for a seamless Color Touch Melt.
PUMPKIN SPICE MELT
ROOTS
Color Touch 7/43 + 1.9%
Color Touch Emulsion 1.9% (6 vol.)
Apply formula to the first ½” and deepen the root area.
MIDS + ENDS
A. Color Touch 7/43 + 1.9%
B. Color Touch 8/41 + 4%
C. Color Touch 7/43 + 10/34 + 4%
D. Color Touch 0/34 + 4%
Divide the hair into vertical sections. Alternate formulas A,B,C and D through the mid-lengths and ends. Blend root color into the ends for a seamless finish.
MELT
In the last 5 minutes of development, comb all the colors together, from root to tip for a seamless Color Touch Melt.
TONE - ROOTS
Color Touch 10/1 + 10/6
Color Touch Emulsion 1.9% (6 vol.)
Apply formula to the first ½ inch of pre-shampooed towel dried hair.
TONE – MIDS + ENDS
A. Color Touch 10/1 + 10/6 + 1.9%
B. Color Touch 10/0 + 9/16 + 1.9%
Alternate formulas A & B through mid-lengths and ends. Blend roots into ends.
CARAMEL MELT
ROOTS
Color Touch 7/71
Welloxon Perfect Crème Developer 6% (20 vol.)
Apply formula to the root area and blend away the line of demarcation.
MIDS + ENDS
A. Color Touch 7/71 + 1.9%
B. Color Touch 8/73 + 1.9%
Weave out large sections, free-hand paint formulas A and B through the mid-lengths and ends.
TONE
Color Touch 9/73
Color Touch Emulsion 1.9% (6 vol.)
Rinse hair and apply formula root to tip to enhance tone and shine.