Haircare
Your one-stop shop for all things haircare. Discover #ProTips to care for your client's hair with our top recommended Wella Company products.
05.24.2022
Your Wedding Prep Guide with SHINEFINITY and Color Fresh Mask
Signature Artist Tommy Gentile shares his top tips for bridal season to help you prepare your brides for their special day. Whenever you have a bridal client coming to you to perfect their color for their wedding day, Tommy recommends trying to complete color services about a week to two weeks out from the big day. This ensures time for your bride to fall in love with their color and allows you some flexibility if you need to make any last-minute adjustments.
Tommy recommends SHINEFINITY Zero Lift Glaze 00/00 Clear (Crystal Glaze) right before you style your brides on their big day. The SHINEFINITY clear glaze booster is super luminous and ultra-reflective, ideal for photographs and all those meet and greets with friends and family. Wella Professionals SHINEFINITY provides shine you can feel, the new translucent demi-permanent hair color offers zero lift, zero damage with up to 6 weeks color glaze.
Development Time: 20 Minutes max!
Following the big day, Tommy recommends always making sure you’re setting your brides up for after wedding celebrations. There are often honeymoons to follow so make sure to send your brides home with our Color Fresh Mask, which will really help to enhance and extend the results of their salon service. Wella Professionals Color Fresh Mask is a zero-damage color-depositing mask to refresh your salon color. Your clients can use this at-home treatment weekly. The temporary color fades gradually and the rich care ingredients in the formula leave hair feeling smooth and moisturized.
Easily Enhance Salon Tones in 10 minutes!