Salon Business
Learn tips, tricks and business recommendations from our top salon professionals.
01.21.2020
Use Social Media to Pre-Book
You can use your busiest season to grow and thank your followers! Here are 3 Instagram ideas and a #protip video from @wellaeducation.
- Offer a holiday contest with user-generated content:
- Have clients post a picture on Instagram of their new holiday hair with your salon hashtag and salon location to be entered to win a prize of your choice!
- Post promotions exclusively on Instagram:
- Post an Instagram-exclusive promotion by telling your followers that they have to show that picture in the salon to receive the discount. You can include a redemption time-frame or deadline.
- Provide an incentive for Instagram word-of-mouth:
- Provide incentives for customers to upload a picture of what they had done at your salon and include your hashtag, salon name, and location to receive a percentage off their next visit.
We are wishing you a busy holiday season,
Jessica Guastella
@wellaeducation