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Discover Wella colorcharm, a range of hair coloring and lightening products, created to achieve exceptional long-lasting results for all hair types. Colorcharm permanent shades are available in both liquid and gel formula, for reliable results while covering up to 100% gray hair.

 
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Unleash your color possibilities

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Excellent gray coverage
Gel Permanent Hair Color ideal for bowl & brush or bottle application
Rich, long-lasting color
Gelfuse Technology™
Formulated specifically for colorcharm Hair Color
Cream Developer
Proper Level of activation for effective color deposit without lift
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Long-lasting, fade resistant results & excellent gray coverage
Permanent Liquid Hair Color
Easy to use with bottle application for 100% gray hair coverage
Liquidfuse Technology™