Hair ColorCreativity is at the core of what we do. To help you stay inspired, we created a hub with all your haircolor needs. Our blog covers the latest trends, formulas, professional tips and inspiration.
And, just because ash blonde is popular doesn’t mean the color is passé. In fact, Katy Perry and Wella Professionals Global Brand Ambassador, Sophie Turner, have both been trying the shade of late. Meanwhile, the ashy mushroom blonde trend has taken the beauty world by storm, proving it’s always cool to go cool-toned, no matter the season. Keep scrolling for tips on how to achieve the look with the Wella Professionals Blondor and Color Portfolio, plus six ashy color ideas your clients are bound to love…
HOW TO GET ASH BLONDE HAIR
You know the rules. When creating blonde shades, brown and dark hair colors need to be pre-lightened, so lift the tone with our high precision, high performance pre-lightener, Blondor Freelights. Not only does the formula allow you to lift the hair up to seven levels; it also works well when applied with a freehand technique, like babylights or balayage. Ash blonde balayage is the dream if you or your clients crave sun-kissed locks, while cool tones applied in micro-fine babylights ensure a seamless, natural-looking blend.
WHAT ASH BLONDE COLOR IDEAS CAN I ACHIEVE?
ASH BLONDE BALAYAG
Ashy highlights meet warm, sun-kissed ribbons in this beautiful beachy ‘do, which Wella Passionista, Allyson, created on dark blonde hair using only a brush and brightening Blondor. She painted on Freelights + 40 volume freehand through the mid-lengths, ensuring plenty of lightness was scattered in the face-framing layers to make the color pop.
Here’s the lowdown on babylights: these micro-fine highlights are designed to mimic the multi-dimensional color of a child’s hair. Think, subtle, soft and natural-looking. Siiri’s ash blonde take pairs perfectly with her client’s wavy bob (or wob), and we’re desperate to try the look ourselves. Highlighting brushes at the ready…
ASH BLONDE HUN
Introducing the hun (half-up bun) of dreams. Another creation from Siiri, this ashy ‘do is made up of yet more babylights and a dose of toning from Illumina Color. The permanent formula is perfect for luminous highlights, as it reveals unseen light reflections in the hair, resulting in cool tones that never look flat – just bright and multi-tonal.
Wella Passionista, Allison, gave ash an ice blonde twist with this cool, bright blonde, which saw her take her client from highlights to an all-over brightened hue. She says it took several bowls of lightener and six hours to achieve, but we think it was worth wait. Her toning formula? Permanent hair color Illumina Color in 9/ plus 9/60 through the roots and 9/60 at the ends, followed by lowlights through the top with 8/ to create soft dimension.
ASH BLONDE MERMAID
Look at this mane. Created, again, using Illumina Color, it shows how dark roots can be softened with fine, brightening strokes of an ash blonde shade. Wella Passionista, Tiago, seamlessly blended and melted tones of Illumina together, ensuring the color gradually became lighter through the ends. What a dreamy finish.
MAINTAIN ASH BLONDE HAIR
Once you’ve secured the perfect ash blonde – whether for yourself or a client – INVIGO’s Blonde Recharge collection has everything you need for keeping the color fresh and bright. The number one must-have is the Cool Blonde Color Refreshing Shampoo, which deposits a small amount of violet pigment to neutralize yellow and eliminate brassiness. Follow with the Cool Blonde Color Refreshing Conditioner, which maintains a blonde mane’s multi-tonal finish, while leaving locks intensely conditioned after a five-minute treatment.
Want more blonde hair inspiration? You can also find daily updates on the @WellaHairUsa Instagram and the Wella Hair Pinterest boards.
* Versus previous Koleston Perfect. Valid for Koleston Perfect with Pure Balance Technology