Hair ColorCreativity is at the core of what we do. To help you stay inspired, we created a hub with all your haircolor needs. Our blog covers the latest trends, formulas, professional tips and inspiration.
From deep chocolates to warm chestnuts , Brunette Season has officially arrived. Discover our top 5 favorite formulas and take your brunettes to the next level. Whether your guest is looking for a subtle change or a bold transformation, these carefully curated formulations are sure to add the depth, dimension and richness you're looking for.
GLAZED ECLAIR
Recommend Wella Professionals INVIGO Brilliance Shampoo and Conditioner, to your salon guest to maintain color vibrancy and moisture balance until their next salon visit. The Brilliance-Blend™ technology has copper encapsulating molecules to help maintain vibrancy and Vitamin E to control the oxidation process after coloring. MILK CHOCOLATE
Who doesn’t love a rich chocolate hue? Save this formula inspo for your next salon guest looking to go a little darker. Gorgeous color created by Balayage Specialist, Creator + Educator Sofia Calderone @sofiacalderonehair
ROOTS
Color Touch 3/0 + 4/0 + 4/71
Color Touch Emulsion 1.9% (6 volume)
MIDS + ENDS
Color Touch 7/73 + 7/43 + 7/75
Color Touch Emulsion 1.9% (6 volume) Recommend Wella Professionals Color Fresh Mask - Chocolate Touch to your guest to help maintain color richness, vibrancy and condition. Wella's Color Fresh Mask is a zero-damage color-depositing treatment that can refresh salon color at-home. The color conditioning treatment can be used weekly after shampoo, with visual results in just ten minutes. GOLDEN BROWN
Color Touch 6/0 + 6/71
Color Touch Emulsion 1.9% (6 volume)
#PROTIP follow your color with Wella Professionals Post Service Treatment to lock in shine, balance pH and enhance color longevity and vibrancy. HOW TO APPLY: Apply Wella Service Post Color Treatment to damp hair. Leave for 3-5 minutes. Rinse thoroughly. DARK CHOCOLATE
TOASTED CHESTNUT