If you are searching for fresh salon offerings that provide visible color dimension and shine while leaving your clients feeling fantastic, then Color Fresh Masks by Wella Professionals natural collection is for you! Choose from 7 natural-looking direct-dye masks packed with rich care ingredients like avocado oil. Within the natural collection, you have the power to perfect color magic on nearly every hair tone. Available in natural and vibrant tones, Color Fresh Masks give you visible true-to-tone results in just 10 minutes. Color Fresh Masks are smooth in consistency and unbelievably easy to apply. Meet the Color Fresh Mask Neutral Collection
***Results vary depending on the hair level, structure, and porosity.
Neutralize and Reduce Brassy Tones
Color Fresh Mask Pearl Blonde
Pearl Blonde is perfect for existing Blondor by Wella Professionals clients with platinum or icy blonde looking to maintain their professional color while neutralizing any warm tones. The mask gets hair looking shimmery-fresh, all without dramatically adding to or altering the color. Color Fresh Mask Lilac Frost
Also designed for use on existing Blondor by Wella Professionals clients, Lilac Frost’s anti-yellow formula takes Pearl Blonde’s neutralization one step further. This cool hue is giving us chills. Revive and Refresh Desired Tone
Color Fresh Mask Golden Gloss
Made for light blondes, Golden Gloss adds a softly gilded gold glow. Just remember: the color from the tube sometimes looks darker than the end result.
Color Fresh Mask Caramel Glaze
Like Golden Gloss but deeper, Caramel Glaze gives medium blondes a more rich finish and helps to maintain sophisticated brunette balayage.
Color Fresh Mask Chocolate Touch
Enhance chocolate brown hair with Chocolate Touch. This deliciously indulgent mask adds a dose of glossy shine to brunette locks looking a little lackluster. It’s also ideal for lending depth to hair that has lightened too much or refreshing brunette balayage.
Color Fresh Mask Rose Blaze
Rose lovers, rejoice. With a hint of a cool pinky tint, Rose Blaze creates a rose gold or rose brown mane, depending on your existing base color. The rules are simple: the lighter the hair, the brighter the rose. If you’re blonde, you’re going to see the most vivid effects from this trendsetting hue.
Color Fresh Mask Copper Glow
The ultimate autumn hair color, copper is always the shade of the season. Use this radiant mask to set strawberry blondes aglow or give medium brunettes an auburn finish. A must-have for all redheads.
Natural Tone Salon Service
Toning Service Pairs With:
- Natural Hair
- Gray Coverage
- Highlights
- Balayage
- All-over Color Application
Step 1
Cover Gray and/or Add Dimension
Step 2
Cleanse and Treat Hair
- After base color or lightening, rinse thoroughly and apply WellaPlex No.2. Develop for 10 minutes.
- Apply ColorMotion+ Post-Color treatment evenly on clean towel-dried hair and leave in for 30 seconds. Rinse thoroughly. Express Post-Color Treatment further strengthens the hair structure while improving color molecules retention* with optimized pH
- Apply ColorMotion+ Shampoo to wet hair and lather. Rinse thoroughly.
Step 3
- Wear gloves when applying
- Work in small sections
- Apply generously to each section
- Leave on for up to 20 minutes for additional intensity
- Apply Color Fresh Mask at the shampoo bowl or at the chair
Step 4
Rinse and Style
#ProTip
Neutralize and reduce brassy tones:
- Try applying to golden and brassy areas first
- Apply to lightest areas last
With all 11 Color Fresh Masks, you will experience color + care technology featuring direct-acting dyes that gently attach to the hair’s outer layer. Color Fresh Masks are the perfect option for salon application and at-home care.
To see Color Fresh Masks by Wella Professionals naturals in action check out Wella ambassador Amy McManus’s recent Instagram reels. Amy mixed equal parts of Golden Gloss and Pearl Blonde to tone her client, creating a richly pigmented, gorgeous, and healthy-looking blonde!