Haircare
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08.01.2025
Sun, Sand and Split Ends: 7 Pro Tips to Rescue Your Client's Hair
By: Jaclyn Harwood
Beach days, summer rays, poolside hangs, and ocean swims make for an unforgettable summer, but not always for healthy hair. Sun exposure, saltwater, and chlorine can leave strands dry, brittle, and begging for moisture. If your clients are noticing dullness, breakage, or color fade, now’s the time to intervene. As the seasons shift, it’s the perfect moment to refresh, repair, and prep hair for fall. Discover 7 #ProTips to rescue their strands and restore post-summer shine and strength.
CLEANSE
Remove buildup from sunscreen, pool chemicals, saltwater, and styling products with Wella Professionals Ultimate Repair Shampoo, the go-to daily cleanser for damaged hair. This ultra-effective formula delivers a smooth, healthy feel while gently detoxifying the hair. Powered by Metal Purifier technology, it helps eliminate impurities that can lead to damage, including metals, product buildup, oils, dirt, and pollution, while beginning the process of rebuilding hair from the inside out. It contains Alpha-Hydroxy Acid (AHA) to restore inner strength and Omega-9 to replenish the outer layer of damaged strands. Restore bounce, balance porosity, and give your clients the ultimate deep cleanse.
HYDRATE + MOISTURIZE
Combat dryness caused by sun exposure, saltwater and chlorine with Wella Professionals INVIGO Nutri-Enrich Deep Nourishing Shampoo and Conditioner. Encourage hair growth and volume while delivering intense hydration and recovery. Formulated with ‘Nutri-Enrich Blend’: oleic acid and panthenol provide strength, moisture, and nourishment; while Vitamin E protects the hair from additional stress.
DEEP CONDITION
Treat your hair to the ultimate deep conditioning experience with an intensive hair mask. Balance protein and moisture, revive shine, and recharge color vibrancy in one powerful step. Briogeo Don’t Despair, Repair! Deep Conditioning Mask is scientifically proven to strengthen damaged hair and help prevent future breakage. Oh, and it’s a 15-time award winner. Rosehip oil, B vitamins, and algae extract work together to restore dry, brittle strands and bring hair back to life.
HEAT PROTECTION
Excessive heat from blow dryers, curling irons and flat irons can cause hair to become dry, brittle and prone to breakage. Shield your hair with Wella Professionals EIMI Thermal Image Heat Protection Spray. This two-phase professional formula is designed to protect, smooth and deliver natural hold.
Phase 1: Nourish the hair and provide heat protection up to 220°C
Phase 2: Leave hair smooth for a flawless shiny result
TAKE A BREAK: Give your hair a break from excessive heat styling and embrace your natural texture. Try no-heat hairstyles (braids, twists, buns, hats etc.) to reduce tension, friction and minimize mechanical damage.
ROUTINE HAIRCUTS
Recommend that your salon guests schedule an appointment every 6 to 8 weeks to reduce split ends, encourage healthy growth, and maintain overall hair health.
**BONUS POINTS** Add the WellaPlex Strengthening Treatment to your salon service. WellaPlex #1 Bond Maker, helps create and reconstruct bonds for stronger hair. WellaPlex #2 Bond Stabilizer, further strengthens bonds, re-balances pH and stabilizes hair structure. Retail WellaPlex #3 Hair Stabilizer to your salon guests and recommend a once a week treatment at home to maintain hair strength and manageability.
LEAVE-IN CONDITIONING TREATMENT
Discover Wella Professionals Ultimate Repair Miracle Hair Rescue and intensively strengthen and repair hair with Alpha Hydroxy Acid (AHA) and Omega-9. A luxury leave-in spray that replenishes hair in 90 seconds. For Ultimate Repair, incorporate the entire regimen into your salon and guests' at-home routine: Ultimate Repair Shampoo + Ultimate Repair Conditioner + Ultimate Repair Mask + Ultimate Repair Protective Leave-In and Ultimate Repair Miracle Hair Rescue.
SCALP CARE
Don’t forget your client’s scalp care. The Nioxin Scalp Recovery System is a go-to solution for addressing dandruff and scalp discomfort from the very first use. Formulated with Pyrithione Zinc and green tea extract, it gently cleanses the scalp, helps restore natural balance, and reduces hair fall associated with itching and irritation.
Start by applying Nioxin Scalp Recovery Purifying Shampoo to wet hair. Massage it into the scalp and leave it on for 1 to 3 minutes to allow the active ingredients to take effect. Rinse thoroughly. Follow with the Moisturizing Conditioner, applying it evenly from roots to ends and across the scalp. Leave on for 1 to 3 minutes, then rinse well.
Complete the service with the Soothing Serum. Apply directly to the scalp and gently massage into targeted areas. Do not rinse. Recommend daily use or as needed to keep your client’s scalp healthy and comfortable between appointments.
Help your clients transition out of summer with healthier, stronger hair and a refreshed routine. By focusing on targeted treatments, regular trims, and scalp care, you can restore shine, balance, and manageability just in time for fall. These pro tips not only repair seasonal damage but also set the foundation for long-term hair health. Stock up, stay consistent, and make these solutions part of your go-to seasonal recommendations. Your clients and their hair will thank you.
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