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Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural

Wella ProfessionalsPure Perfection 5/0 Light Brown Natural

ColorPermanent2oz

About the product

Pure Perfection 5/0 Light Brown Natural


A Revolution in Permanent No Ammonia Haircolor. 100% Ammonia, Fragrance, Silicones, Mineral Oils, PPD/PTD*. Clinically Proven to Reduce Signs of Damage** with Supercharged Metal Purifier. *Do not use this product if you have a known PPD/PTD allergy, as you may still experience a severe reaction. **+55% shine, +45% smoothness, +42% nourished look vs. untreated hair, based on expert panel clinical study.

Benefits

  • A curated palette of 30 shades for pure & true to tone color results
  • Up to 100% grey coverage
  • State of the art formula designed for damage control and more predictable color results
  • No dedicated developer required! Can be used with any Welloxon Perfect developer in a 1:1 ratio.

Specifications

Barcode (EAN)

4068359273977

Additional Legal Text

From time to time, we update and revise our packaging and the labeling information thereon, including instructions, cautionary statements, warnings, ingredients, net contents, and other information. While we endeavor to provide the most current and accurate information on our website, there may, occasionally, be discrepancies, especially as we transition to new labeling, between the website and the actual label on the package you purchase. Where there are inconsistencies, purchasers should rely on the labeling of the actual products they purchase. Any questions or concerns should be directed to customer service at 877-242-4451 or wellaonline@wellasupport.com. Further, content on this site is for reference purposes only and is not intended to substitute for advice given by a physician, pharmacist, or other licensed health-care professional. You should not use this information as self-diagnosis or for treating a health problem or disease.

Ingredients

Aqua/Water/Eau, Cetearyl Alcohol, Cocamide MEA, Ethanolamine, Ceteareth-25, PEG-7 Glyceryl Cocoate, Sodium Laureth Sulfate, Glycol Distearate, Hydroxyethyl-3,4-Methylenedioxyaniline HCl, Trisodium Ethylenediamine Disuccinate, 2-Methoxymethyl-p-Phenylenediamine, Propylene Glycol, Glycerin, Sodium Diethylenetriamine Pentamethylene Phosphonate, Xanthan Gum, Sodium Sulfite, 2,4-Diaminophenoxyethanol HCl, Ascorbic Acid, Polyquaternium-10, m-Aminophenol, p-Aminophenol, Disodium EDTA

Details

USAGE INSTRUCTIONS


1 - Mix and apply with bowl & brush, if using darker shades, consider using a stain guard.

Warnings

MIXING RECOMMENDATIONMix Pure Perfection with Welloxon Perfect in a1:1 ratio. Example: 60 g Pure Perfection + 60 gWelloxon Perfect.6% Welloxon Perfect: for grey coverage and upto 1 level of lift.9% Welloxon Perfect: for up to 2 levels of lift.12% Welloxon Perfect: for up to 3 levels of lift.To refresh mid-lengths and ends you can use asuitable Wella Professionals DEMI-PERMANENTcolor.Alternatively: Mix Pure Perfection with WelloxonPerfect 1.9% in a 1:2 ratio.Apply through mid-lengths and ends after rootapplication and develop for up to 20 minutes.HOW TO APPLYWear suitable gloves and apply to dry hair.Grey Coverage:Apply first to the areas with the highestpercentage of grey/white hair when greycoverage is required.Tips: For maximum coverage on stubborn greyhair, saturate enough products and take veryfine sections. If the regrowth is more than 2.5cmperform a midband application to get best resulton grey hair. Apply the midband 1cm away fromthe roots first, once done apply directly to theroot and develop for 30-40 minutes.Full head color:Apply the coloring mixture immediately fromroots to ends.When lightening:Step 1: Apply the coloring mixture to lengthsand ends only, leave approximately 2cm freefrom the scalp.Develop for 20 minutes.Step 2: Apply the mixture to the root, developfor 30-40 minutes.DEVELOPMENT TIMEDevelop the color without heat for 30-40 minutesor with heat for 15-20 minutes.AFTER TREATMENTAfter development time, add a little warm waterand emulsify. Rinse thoroughly and cleanse withWella Professionals Shampoo. To neutralizeoxidation residues and stabilize color, use WellaProfessionals Post Color Treatment. For professional use only. Can cause severeallergic reactions.Perform allergy alert test48 hours before each application even if theclient has already used coloring products.Followinstructions.Not intended for use on personsunder the age of 16.Temporary “black henna”tattoos may increase the risk of allergy.THISPRODUCT CONTAINS INGREDIENTS THAT MAYCAUSE SKIN IRRITATION ON CERTAININDIVIDUALS AND A PRELIMINARY TESTACCORDING TO ACCOMPANYING DIRECTIONSSHOULD FIRST BE MADE.THIS PRODUCTMUST NOT BE USED FOR DYEING THEEYELASHES OR EYEBROWS; TO DO SO MAYCAUSE BLINDNESS.DO NOT USE THISPRODUCT IF THE CLIENT:- Has facial rash orsensitive, irritated and damaged scalp, - Had anyreaction after coloring the hair or to a temporary“black henna” tattoo.Do not use on other bodyparts.ALLERGY ALERT TEST:Items you need toprepare the mixture:Cotton bud, clean tissues,saucer / small plate (do not use metal objects).Prepare the mixture:With a cotton bud, mix smallamounts of colorant agent and developer of thesame quantity on a saucer/small plate.With thecotton bud, apply a pea size of the mixture evenlywith a thin layer on an area of 1 by 1 in on theinner side of the forearm.Leave the mixtureapplied without covering or touching it; avoidcontact with clothes; after 48 hours wash the testarea with water and pat dry with a clean tissue.Ifany changes to the normal skin appearance, suchas itching, redness, swelling on and around thetest area occur at any time during testing or haircoloring, rinse off immediately, stop using theproduct and consult a doctor.This test representsan important precaution measure which has proved to be reliable when carried out under theconditions outlined.However, be aware that evenif an Allergy Alert Test has been carried out, anallergic reaction may still be experienced whencoloring the hair.The allergy alert test does notprovide a guarantee that allergic reactions willnot occur in the future.Seek medical advice if anydoubt.If during product use or in the followingdays, you experience scalp/ skin stinging,burning, blistering, weeping, itching, rash ordizziness, faintness, shortness of breath orswelling to eyes/face, rinse immediately anddiscontinue use.Seek medical advice and contactthe manufacturer.Keep the empty carton and theinstruction leaflet in case the client experiences areaction.Avoid contact with eyes.If contactoccurs, remove contact lenses if any, rinse eyesimmediately, and seek medical advice.Productcan cause eye irritation and permanent eye injury.Remove all metal objects from hair beforecoloring and keep them away during coloring.Donot use metal bowl/stirrer for mixing.Use productin combination with developers described in theinstructions.Mix in a well-ventilated room.Wearsuitable gloves.Avoid unnecessary skin contact,inhaling or ingesting product.Keep developeraway from heat and light.Do not leave themixture in a closed bottle as it may expand/burst.Use mixture immediately and do not exceed thedevelopment time stated.Do not perm, relax orstraighten the hair immediately before or afteruse.Do not use when the hair has previouslybeen colored with henna or metal dyes.Rinsehair well after application.Keep out of reach ofchildren.
Pure Perfection 5/0 Light Brown Natural
Pure Perfection 5/0 Light Brown Natural

About the product

Benefits

Specifications

Details

Pure Perfection 5/0 Light Brown Natural


A Revolution in Permanent No Ammonia Haircolor. 100% Ammonia, Fragrance, Silicones, Mineral Oils, PPD/PTD*. Clinically Proven to Reduce Signs of Damage** with Supercharged Metal Purifier. *Do not use this product if you have a known PPD/PTD allergy, as you may still experience a severe reaction. **+55% shine, +45% smoothness, +42% nourished look vs. untreated hair, based on expert panel clinical study.

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