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Unlock Bold Color Services with New Color Fresh Mask Vibrant Collection
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10.06.2021

Unlock Bold Color Services with New Color Fresh Mask Vibrant Collection

Color Fresh Masks by Wella Professionals are ultra-speedy, zero damage color-depositing masks with visible results in just 10 minutes! The creamy consistency makes them unbelievably easy to apply in the salon or at home. Layer these color masks after any lightening service or on top of pre-lightened hair for the best results. Ingredient-rich care technology encourages a smoother cuticle and enables the comb to glide through the hair, reducing stress, resulting in less tangles and increased manageability. Available in natural and vibrant tones, Color Fresh Masks are ideal for first-timers looking to transform their color and long-term color lovers looking to refresh their existing color.

Meet the Color Fresh Mask Vibrant Collection

***Results vary depending on the hair level, structure, and porosity.
Blue always makes a statement. Add a denim finish to blonde locks or elevate an existing Color Fresh CREATE New Blue base with this ultra-striking mask. You’ll need a clean, cool blonde base to start with for a true blue finish. If you’re a warmer blonde, you’ll see more of a teal result.
Pink – pure and simple. Apply this bold, bright mask to pre-lightened or blonde hair, or use it to maintain the Color Fresh CREATE High Magenta hue from the salon.
On pre-lightened or on top of pre-existing red color, this crimson tone is going to look incredible. Also, try it on light-medium blonde hair for a temporary scarlet makeover that turns heads. #redhairdontcare
Cool, minty-fresh, and flawless, this pastel hue turns blonde hair into a marine dream. Apply all over or smooth through mid-lengths and ends for the most mesmerizing balayage yet.

Vibrant Tone Salon Service Step-by-step

Step 1

Create Dimension with Lightener

Step 2

Cleanse and Treat Hair

  • After lightening, rinse thoroughly and apply WellaPlex No.2. Develop for 10 minutes.
  • Apply ColorMotion+ Post-Color treatment evenly on clean towel-dried hair and leave in for 30 seconds. Rinse thoroughly. Express Post-Color Treatment further strengthens the hair structure while improving color molecules retention* with optimized pH
  • Apply ColorMotion+ Shampoo to wet hair and lather. Rinse thoroughly.

Step 3

Apply Desired Color Fresh Mask

  • Wear gloves when applying
  • Work in small sections
  • Apply generously to each section
  • Leave on for up to 20 minutes for additional intensity

Step 4

Rinse and Style

  Learn more about the full Color Fresh Masks by Wella Professionals range which features 11 zero damage bold and natural color depositing masks. Help your clients maintain or transform their color in the salon or send them home with their very own Color Fresh Mask to use once a week!
To check out the result of at home color masks, follow Wella Hair Ambassador Briana Cisneros on Instagram to see her at home Color Fresh Mask application.
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