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Wella Color Experts Meiju Thornley and Christopher Hetherington Rea Share New Color Touch Discovery
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05.17.2022
Wella Color Experts Meiju Thornley and Christopher Hetherington Rea Share New Color Touch Discovery
Follow along to get to know Color Touch Demi-Permanent Color and how to use it with your regular clients and potentially new color clients. Learn everyday services that can be integrated into your service menu. The team shares their tips on transformative toning techniques, so you feel confident when toning blonde and beyond! Get excited to know exactly how to formulate creative mixtures for your clients.
Color Touch Discovery Basics
Color Touch Technical Product Story
Color Touch Discovery Services
Color Touch Gray Blending
Key facts that will make you fall in love with Color Touch
- Demi-permanent ammonia-free mildly oxidative color, which is activated when mixed with Color Touch Emulsion 1.9%.
- From the moment you apply your color to the hair the process begins. Color Touch penetrates the cuticle layer giving you Demi-permanent color results.
- Clients love Color Touch because the low commitment color is quick and easy to apply, and it has a fast development time.
- It is ideal for toning those clients who like to play around with different shades, refresh existing color, and introduce a new color to their hair with a long-lasting formula that gently fades away, leaving your client with a soft regrowth
- Great for clients who want to go darker or blend away between 50 or 70% of their gray hair.
- Once the color is removed, the hair is a new color enriched with multi-faceted shine!
- There are eight different shade families that you can shop now on WELLASTORE.COM
