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Model with dimensional, platinum blonde highlights through wavy hair.

05.20.2025

The Secret to Cool, Platinum Blonde Highlights

Blonde Hero

07.16.2024

Chill Out: 7 Blonde Formulas to Keep It Cool

Back of woman’s head with long, loosely curled mushroom blonde hair, created using Wella Professionals.

11.22.2021

Mushroom Blonde is Winter's Coolest Trend

Back of woman’s head with dark brown hair and gray highlights, created using Wella Professionals.

06.09.2021

6 Gray Brown Hair Ideas For Your Coolest Clients

Back of woman’s head with long, wavy, gray blonde hair, created using Wella Professionals.

11.18.2020

Here’s the Coolest Way to Get Gray Blonde Hair

why-ice-blonde-coolest-hair-trend-right-now-f9e411e8

10.14.2020

Why Ice Blonde Is The Coolest Hair Trend Right Now

6-cool-toned-blonde-hair-color-ideas-12ab04be

09.10.2020

6 Cool-Toned Blonde Hair Color Ideas

Cool Off: 8 Iced Brunette Formulas

05.01.2020

Cool Off: 8 Iced Brunette Formulas

frosted-hair-coolest-way-do-highlights-right-now-07041bd3

01.22.2020

Frosted Hair is the Coolest Way to Do Highlights Right Now