colorcharm PAINTS™ Steel Amethyst

Step into a world of creative freedom, with Wella colorcharm PAINTS: vibrant, semi-permanent hair color to achieve any tone you can imagine. Free of ammonia, peroxide, parabens and animal-derived ingredients; no developer is needed, all you have to do is open, mix and paint directly on hair! With a fully intermixable palette of colors—featuring rainbow, berry and tropical shades, plus our NEW metallics collection—the only limit to the tones you can create is your imagination. Results last up to 20 washes and fade beautifully on tone. See It. Create It. PAINTS.

Features and Benefits 1

With COLORINVENT™ Technology, all shades can be mixed together & applied side by side without foils.

Features and Benefits 2

Semi-permanent hair color that lasts up to 20 washes

Features and Benefits 3

Free of ammonia, parabens & peroxide

Choking Hazard Warning

IMPORTANT SAFETY WARNINGS: CONDUCT AN ALLERGY ALERT TEST 48 HOURS BEFORE EACH TIME YOU COLOR EVEN IF YOU HAVE ALREADY USED COLORING PRODUCTS BEFORE. CAUTION: THIS PRODUCT CONTAINS INGREDIENTS THAT MAY CAUSE SKIN IRRITATION ON CERTAIN INDIVIDUALS AND A PRELIMINARY TEST ACCORDING TO ACCOMPANYING DIRECTIONS SHOULD FIRST BE MADE. THIS PRODUCT MUST NOT BE USED FOR DYEING THE EYELASHES OR EYEBROWS; TO DO SO MAY CAUSE BLINDNESS. KEEP OUT OF REACH OF CHILDREN. CAUTION: HAIR COLORANTS CAN CAUSE SEVERE ALLERGIC REACTIONS. READ AND FOLLOW INSTRUCTIONS. THIS PRODUCT IS NOT INTENDED FOR USE ON PERSONS UNDER THE AGE OF 16. TEMPORARY “BLACK HENNA” TATTOOS MAY INCREASE THE RISK OF ALLERGY. TO REDUCE THE RISK FOLLOW THESE INSTRUCTIONS. Do not color your hair if: - you have a rash on your face or sensitive, irritated, or damaged scalp, - you have ever experienced any skin reaction after coloring your hair or after a temporary “black henna” tattoo in the past. RINSE HAIR WELL AFTER APPLICATION. AVOID CONTACT WITH EYES. RINSE EYES IMMEDIATELY IF PRODUCT COMES INTO CONTACT WITH THEM. WEAR SUITABLE GLOVES.

Additional Legal Text

From time to time, we update and revise our packaging and the labeling information thereon, including instructions, cautionary statements, warnings, ingredients, net contents, and other information. While we endeavor to provide the most current and accurate information on our website, there may, occasionally, be discrepancies, especially as we transition to new labeling, between the website and the actual label on the package you purchase. Where there are inconsistencies, purchasers should rely on the labeling of the actual products they purchase. Any questions or concerns should be directed to customer service at 877-242-4451 or wellaonline@wellasupport.com. Further, content on this site is for reference purposes only and is not intended to substitute for advice given by a physician, pharmacist, or other licensed health-care professional. You should not use this information as self-diagnosis or for treating a health problem or disease.

Ingredients

AQUA/WATER/EAU, CETEARYL ALCOHOL, PROPYLENE GLYCOL, STEARETH-20, PHENOXYETHANOL, PARFUM/FRAGRANCE, POTASSIUM PHOSPHATE, HC BLUE NO. 12, HC BLUE NO. 2, HEXYL CINNAMAL, SODIUM HYDROXIDE, HC YELLOW NO. 13, CITRIC ACID.

Brand Description/Story

Wella Color Charm provides vibrant colors as creative as you are. Long-Lasting, fade resistant results

Brand URL (Brand website, Media Link)

www.colorcharm.com

USAGE INSTRUCTIONS

Apply PAINTS to pre-lightened hair or to natural hair (lighter than level 9). Develop for 20 minutes and rinse.

Hair Type

All Hair Types