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WELLA COLORCHARM Permanent Liquid 7AA Medium Blonde Intense Ash

Reliable results — every time. WELLA COLORCHARM Permanent Liquid saturates hair with unbelievable, true-to-tone color that is exceptionally fade resistant. Go beyond the boundaries with one of our 68 shades and let your creative side shine. With excellent gray coverage for even the most stubborn grays and deep conditioning, our Liquid Color does it all. Vegan and free of phthalates and parabens.

WELLA COLORCHARM Permanent Liquid 10N Satin Blonde

WELLA COLORCHARM Permanent Liquid 5NW Light Natural Warm Brown

WELLA COLORCHARM Permanent Liquid 12AA Nordic Blonde

WELLA COLORCHARM Permanent Liquid 12A Frosty Ash

WELLA COLORCHARM Permanent Liquid 9G Soft Pure Gold Blonde

WELLA COLORCHARM Permanent Liquid 6A Dark Ash Blonde

WELLA COLORCHARM Permanent Liquid 9N Very Light Blonde

WELLA COLORCHARM Permanent Liquid 6NW Dark Natural Warm Blonde

WELLA COLORCHARM Permanent Liquid 4NW Medium Natural Warm Brown

WELLA COLORCHARM Permanent Liquid 7N Medium Blonde

WELLA COLORCHARM Permanent Liquid 12C Ultra Light Blonde

WELLA COLORCHARM Permanent Liquid 3NW Dark Natural Warm Brown

WELLA COLORCHARM Permanent Liquid 5WV Cinnamon

WELLA COLORCHARM Permanent Liquid 8RG Titian Red Blonde

WELLA COLORCHARM Permanent Liquid 9NG Sand Blonde