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We fully support the movement against systemic oppression, racism, and police brutality. But, words can only do so much.
We are donating $250,000 to the NAACP Legal Defense and Educational Fund in partnership with our family of brands.
We also promise to promote more Black stylists and content creators, and will consistently deliver education on textured hair.
We know we haven't been there as much as we should have in the past. And because of that, we know we need to do better.
Learn more about how you can take action as well.
join the movement

The mission of the National Association for the Advancement of Colored People (NAACP) is to secure the political, educational, social, and economic equality of rights in order to eliminate race-based discrimination and ensure the health and well-being of all persons.
education

Through her own personal story and the hair-raising experiences of other women and girls, Mena Fombo’s TEDxBristol talk is a witty, yet compelling and sometimes dark exploration of the objectification of Black women.
make change
no justice, no peace

Please help get justice for George Floyd and his family! Sign the petition to have the officers involved in this disgusting situation fired and for charges to be filed immediately.
provide local support
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