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This or That: Koleston Xpress vs. Koleston Perfect
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07.06.2024

This or That: Koleston Xpress vs. Koleston Perfect

Selecting the right haircolor and formula are essential to achieving the perfect look. From bold transformations, to subtle enhancements and gray coverage, Wella Professionals Koleston Perfect and Koleston Xpress stand out from the rest with their best in class technology, shade range, and stunning salon results. Follow along as we discover the features and benefits, mixing and processing tips and how to select the best haircolor family, shade and formula to achieve beautiful salon results.

MEET KOLESTON PERFECT...

Wella Professionals Koleston Perfect is the first and only professional haircolor combining uncompromised color performance, metal purifier and ME+ dye technology. With ultra precision color capabilities, Koleston Perfect provides pure, balanced color results with natural depth and shine. Offering up to 100% gray coverage, toning, enhancing and refresh opportunities - Koleston Perfect delivers an extensive palette and variety of color families to complement any salon service.
MIXING + PROCESSING: Mix Wella Professionals Koleston Perfect in a 1:1 mixing ratio with Wella Professioanls Welloxon Perfect Creme Developer: 1.9% (6 volume) for pastel toning, 3% (10 volume) for same depth or color deposit, 6% (20 volume) for one level of lift and gray coverage, 9% (30 volume) for two levels of lift or 12% (40 volume) for three levels of lift.
Apply color mixture immediately after mixing and process for 30-40 minutes with no heat, or 15-25 minutes with heat.
GRAY COVERAGE TIPS: Reach for the Pure Naturals range of Wella Professionals Koleston Perfect for optimal gray coverage. For 30-50% gray, mix a minimum of 1/3 of Pure Naturals with your formula and for 50%-100% gray coverage, mix 1/2 of Pure Naturals with your formula. Start application on the area with the highest percentage of gray and saturate.

MEET KOLESTON XPRESS...

Wella Professionals Koleston Xpress offers a breakthrough in haircolor technology, delivering up to 100% gray coverage in just ten minutes. An express permanent color with Control-X Technology to help prevent over-processing for fast, reliable results. Engineered with precision and innovation, the advanced formula combines rapid processing time with optimal coverage. Discover a new era of salon speed and precision with Wella Professionals Koleston Xpress. Increase salon services, overall daily revenue and elevate the standard of excellence behind the chair with express service opportunities.
MIXING + PROCESSING: Mix Wella Professionals Koleston Xpress in a 1:1 mixing ratio with Wella Professionals Welloxon Perfect Creme Developer 6% (20 volume) for gray coverage and up to one level of lift, or 9% (30 volume) for gray coverage and up to two levels of lift. Apply quickly, starting at the highest concentration of gray hair and develop for ten minutes. Cleanse and follow with Wella Professionals Color Post Treatment to lock in color and shine. HOW TO: Apply Wella Professionals Service Post Color Treatment to damp hair. Leave on for 3-5 minutes. Rinse thoroughly.
APPLICATION TIPS: Prep and section hair prior to mixing color. Mix color immediately before application for optimal results. Apply Koleston Xpress with a bowl and brush, or a bottle applicator. Apply color quickly. The consistency of Koleston Xpress allows for fast and easy application, saving time in the salon and product efficiency.
HEAT OR NO HEAT? In most cases using Welloxon Perfect Cream Developer 6% (20 Volume) without heat for ten minutes will deliver up to 100% gray coverage. By using a controlled heat source with Koleston Xpress, the color result may intensify, without making the shade any darker. That's right! Thanks to Control-X Technology. A controlled heat source may be desired for coarse hair, however this does not reduce the total development time. Process Koleston Xpress for 10 minutes, under heat.

METAL PURIFIER TECHNOLOGY

Wella Professionals Koleston Perfect AND Koleston Xpress encapsulates and removes metals, avoiding free radicals formation to create a controlled environment inside and out. Metal Purifier is integrated into both color formulas for balanced color deposit and bond protection. What does that mean? It means... it is no longer necessary to pre-treat the hair prior to a color service to neutralize metals.

WHEN TO CHOOSE... KOLESTON XPRESS

Reach for Wella Professionals Koleston Xpress for express root touch ups, in between color services, last-minute color requests or for salon guests on-the-go. Add Koleston Xpress to your permanent color "toolbox" and unlock new salon service opportunities.
Wella Professionals Koleston Xpress is available in 13 shades across 3 tonal families (neutral, warm and cool). Reach for any Koleston Xpress shade for 100% gray coverage or intermix with other Koleston Xpress shades to create custom coverage. Embrace efficiency without compromising quality and experience the future of haircolor technology.

WHEN TO CHOOSE... KOLESTON PERFECT

Wella Professionals Koleston Perfect is the optimal choice when looking to create bold, transformative looks, color balancing services, gray coverage and tonal change. With a comprehensive portfolio of more than 160 shades, the creative opportunity for color is endless. Customize any look from root to tip with an extensive range of color choices and developer opportunities.

SALON SERVICES WITH... KOLESTON PERFECT

GLOSSING AND COLOR BALANCING

Add a touch of tone and shine from base to ends with Wella Professionals Koleston Perfect glossing services. The perfect addition to any salon menu, offering quick, balanced results for every salon guest. HOW TO APPLY: Mix Wella Professionals Koleston Perfect Me+ Shades with Welloxon Perfect Creme Developer Pastel 1.9% (6 volume) in a 1:2 mixing ratio. Develop for 5-10 minutes.
Customize in-salon services with warmer or cooler shades and refresh the length and ends with Wella Professionals Koleston Perfect. HOW TO APPLY: Mix Wella Professionals Koleston Perfect Me+ Shades with Welloxon Perfect Creme Developer Pastel 1.9% (6 volume) in a 1:2 mixing ratio for a soft finish. Mix in a 1:1 mixing ratio with Welloxon Perfect Creme Developer 3% (10 volume) for increased saturation and color vibrancy.

LOWLIGHTING

Discover ultra precision color technology and long lasting low-light results with Wella Professionals Koleston Perfect. HOW TO APPLY: Mix Wella Professionals Koleston Perfect ME+ Shades with Welloxon Perfect Creme Developer Pastel 1.9% (6 volume) in a 1:2 mixing ratio. #PROTIP: Consider the starting level and target level when formulating. Mix Wella Professionals Koleston Perfect low light formula to achieve up to two levels of deposit, to maintain balanced saturation and optimal results.

KOLESTON PERFECT + SHINEFINITY

Step up your salon portfolio and service dollars with Wella Professionals Koleston Perfect on the roots, paired with a customized Shinefinty Zero Lift Glaze on the mid-strands and ends. The zero lift, zero damage characteristics of Shinefinity is an ideal opportunity for delicate hair looking for a soft, playful veil of color and shine. HOW TO APPLY: Mix Wella Professionals Koleston Perfect with Welloxon Perfect Creme Developer in a 1:1 Mixing Ratio. Apply to regrowth area. Mix Wella Professionals Shinefinity Zero Lift Glaze with Shinefinity Activator (Bottle Usage or Brush and Bowl Usage) in a 1:1 Mixing Ratio. Apply to mid-strands and ends.

SALON SERVICES WITH... KOLESTON XPRESS

EXPRESS TOUCH-UP

In thirty-minutes or less, cover gray hair with a T-line color application and Wella Professionals Koleston Xpress. Simply apply Koleston Xpress to the front hairline and part line and process for ten minutes. This speedy service is ideal for walk-in customers, unplanned color services or salon guests with limited time.
STEP ONE: Regrowth Touch-Up: Mix Wella Professionals Koleston Xpress 6/ - 6/N + Wella Professionals Welloxon Perfect Creme Developer 6% (20 volume).
STEP TWO: Apply Wella Professionals Shinefinity 08/38 Light Blonde Gold Pearl (Honey Latte) + Bowl and Brush Activator on mid-lengths and ends, immediately after regrowth application. Process for 10 minutes. .
STEP THREE: Complete the look with Wella Professionals INVIGO Nutri-Enrich Deep Nourishing Shampoo and Conditioner for dry or distressed hair and lock in color with ColorMotion+ Post Treatment. HOW TO: Apply post treatment evenly on clean towel-dried hair and leave in for 30 seconds. Rinse thoroughly.

ON THE GLOW

In less than a lunch hour, touch up regrowth and brighten around the face, with Wella Professionals Koleston Xpress "On The Glow" service. Match, go darker or lift the hair up to two levels and keep salon guests looking fresh between salon appointments.
STEP ONE: Lighten and brighten around the hairline with face framing highlights (approximately 6 foils). Mix Wella Professionals BlondorPlex Multi Blonde Dust Free Powder Lightener + Welloxon Perfect Creme Developer 6% (20 volume).
STEP TWO: Target the regrowth area with Wella Professionals Koleston Xpress 9/ - 9/N + Welloxon Perfect Creme Developer 9% (30 volume). Apply to regrowth while foils are processing. Begin application at the highest percentage of gray.
STEP THREE: After lightening, cleanse and post treat with Wella Professionals Service Color Post Treatment. HOW TO: Apply to damp hair. Leave on for 3-5 minutes. Rinse thoroughly.
STEP FOUR: Add shine and condition with Wella Professionals Shinefinity Zero Lift Glaze. Mix Shinefinity 09/61 + 09/36 in a 1:1 mixing ratio with Brush and Bowl, or Bottle Application Activator.
STEP FIVE: Complete the look with Wella Professionals Fusion Intense Repair Shampoo and Conditioner. Formulated with silk amino acids, to repair, care and cleanse. Fusion instantly protects hair against breakage, delivering intense repair and shine.

FLASH FRAMING

Cover gray hair and create a multi-faceted look with Wella Professionals Koleston Xpress Flash Framing service. Discover how to create dimension around the face, cover gray hair and complete the look in a flash.
STEP ONE: Touch-up regrowth with Wella Professionals Koleston Xpress 6/ - 6/N + 7/37 – 7/GW, mixed in a 1:1 mixing ratio with Welloxon Perfect Creme Developer 6% (20 Volume). Develop color for 10 minutes, rinse and shampoo with Wella Professionals Color Motion+ and Post Treatment.
STEP TWO: Continue the service at the basin with custom, face framing balayage utilizing Wella Professionals Blondor Freelights + Blondor Freelights Developer 9% (30 volume), mixed in a 1:1.5 mixing ratio. On clean, damp hair, gently feather the lightener around the face and part line.
STEP THREE: After lightening, cleanse and post treat with Wella Professionals Service Color Post Treatment. HOW TO: Apply to damp hair. Leave on for 3-5 minutes. Rinse thoroughly.
STEP FOUR: Balance the look and increase shine with Wella Professionals Shinefinity. Mix Shinefinity 09/36 + 09/81 in a 1:1 mixing ratio with Brush and Bowl, or Bottle Application Activator.
STEP FIVE: Complete the service with Wella Professionals ColorMotion+ Shampoo and Conditioner. ColorMotion+ elevates color care beyond anti-fading for up to eight weeks of color protection.

STAY CONNECTED

Follow Wellastore on Instagram @wellastoreusa for inspiration, education, product knowledge and #PROTIPS. Learn from salon professionals around the globe and tag @wellastoreusa in your trendsetting looks for a chance to be featured. Don't forget to include your Wella Professionals color formula and any additional haircare and styling details we can include in the post. Happy Coloring! We can't wait to see what you create next.
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By: Jaclyn Harwood

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