Shinefinity is our demi-permanent color glaze for Shine You Can Feel and infinite possibilities. Get up to 250% shinier hair* and up to 50% smoother and softer hair!** A clean, vegan formula with balanced pH technology, this no-drip gel cream offers up to 6 weeks of long-lasting color with zero lift and zero damage for true-to-tone and reliable color results. *versus untreated bleached hair **instrumental testing vs. our regular demi-permanent color.
Up to 250% shinier hair (versus untreated bleached hair)
Long-lasting color glaze
Zero lift & zero damage
Balanced pH technology
No-drip gel cream
True-to-tone reliable color results
Silky hair feel
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Aqua/Water/Eau, Propylene Glycol, Cetearyl Alcohol, Trisodium Ethylenediamine Disuccinate, Sodium Sulfate, Ethanolamine, Mica, Sodium Sulfite, Dicetyl Phosphate, Parfum/Fragrance, Ascorbic Acid, Ceteth-10 Phosphate, Steareth-200, Citric Acid, Resorcinol, Xanthan Gum, 2-Methoxymethyl-p-Phenylenediamine, p-Aminophenol, Sodium Hydroxide, Disodium EDTA, Titanium Dioxide, 2-Methylresorcinol, Hydroxyethyl-3,4-Methylenedioxyaniline HCl, 4-Amino-2-Hydroxytoluene
HOW TO APPLY: Wear suitable gloves. The mixture can be applied using applicator bottle or bowl & brush. Apply SHINEFINITY to pre-shampooed, towel-dried hair evenly from roots to ends. Tip: For even more intensity, you can also apply the mixture directly on dry hair. DEVELOPMENT TIME: Without heat: up to 20 minutes. For more intense results use added heat: 15 minutes. ROOT TREATMENT: On visible regrowth apply to root area first, for a soft blended result. COLOUR BALANCING ON LENGTHS AND ENDS: For maximum refresh: Apply the colour to the mid lengths and ends and develop for the full development time. For minimum refresh: Comb the root colour through the mid length and ends after 15 min and develop for a further 5 min. Can be used on lengths and ends when using Koleston Perfect or Illumina Color on the roots if desired
All Hair Types