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Shades of Blonde: 7 Must-Try Formulas

Blonde hair never goes out of style, and this summer is the perfect time to refresh your client's look with something new. From warm honey to icy platinum and strawberry hues, discover seven hair color formulas that offer something for everyone. Explore the power of blonde and lighten up with our professional color, care and styling recommendations. The season of blonde has arrived and we can't wait to see what you create.

ROSE GOLD BLONDE

Elevate the look with a blend of warm blonde tones and subtle pink hues, to create a captivating hair color sure to turn heads. We love this stunning look created by the talented Reagan Kaalekahi @longhairswagg, perfect for summer. LIGHTEN Mix Wella Professionals Blonder Multi Blonde and Welloxon Perfect Creme Developer 6% (20 volume) in a 1:1.5 mixing ratio. Process until desired lightening is achieved, then rinse, shampoo and condition with Wella Professionals Elements Renewing to lock in moisture and shine. GLOSS Mix and apply Wella Professionals Color Touch 9/3 + 8/3 + 8/43 and Color Touch Emulsion 1.9% (6 volume) from roots to tip and process up to twenty minutes.
CARE Follow with Wella Professionals Oil Reflections Luminous Reveal Shampoo and Reboost Mask to cleanse, smooth and replenish the hair structure. Apply the mask to damp hair, leave on for 5 minutes and rinse thoroughly. Remember...the secret to long lasting color is healthy hair with balanced protein and moisture. STYLE Complete the look with Wella Professionals Ultimate Repair Miracle Hair Rescue to treat the hair inside and out, Nioxin Root Lifting Spray at the base to encourage volume, and Oil Reflections Luminous Smoothing Oil to smooth the mid-strands and ends. Blowdry the hair with a round brush, then finish with Wella Professionals EIMI Ocean Spritz Hairspray to create an undone beachy texture. The professional sea salt spray protects hair against dehydration and UV rays.

LEMONADE BLONDE

Channel the bright, sunny essence of summer with a refreshing, playful twist to warm blonde hues. Embrace a zest of subtle vibrancy with this citrus-inspired look created by @laura_ciannashairlounge. LIGHTEN Mix Wella Professionals Blonder Multi Blonde and Welloxon Perfect Creme Developer 3% (10 volume) in a 1:1.5 mixing ratio. Process until desired lightening is achieved, then rinse, shampoo and condition with Wella Professionals INVIGO Brilliance. TONE Mix Wella Professionals Color Touch 7/97 + 7/89 + 5/1 and Color Touch Emulsion 1.9% (6 volume) in a 1:2 mixing ratio and apply to the root area. Follow with Wella Professionals Koleston Perfect 10/38 + 9/97 + 9/31 and Welloxon Perfect Pastel Creme Developer 1.9% (6 volume) in a 1:2 mixing ratio, on the mid-strands and ends, and Koleston Perfect 10/0 + 10/38 and Welloxon Perfect Pastel Creme Developer 1.9% (6 volume) to the face frame section, for a pop of dimension and brightness. CARE Follow the color service with Sebastian Professional Penetraitt shampoo and conditioner to cleanse, strengthen and enhance color richness. Add a treatment to the service or recommend at home care with the Penetraitt Treatment Repair Mask. The Penetraitt System strengthens hair against damage when it is most vulnerable and transforms dry and dull hair, to soft and shiny.
STYLE Prep with Wella Professionals INVIGO Miracle BB Spray to detangle and smooth, then apply Sebastian Professional Potion 9 to the mid-strand and ends for flexible styling, with 9 botanical extracts to restore moisture and shine. Reach for the ghd Helios Professional Dryer, for a light, fast and smooth blowout, then finish the look with Wella Professionals Glam Mist Shine Spray for humidity protection and a flexible finish.

CHAMPAGNE BLONDE

Celebrate the summer with a pop of elegance and refined sophistication. We can't get enough of this stunning champagne color created by @hair.bykarinaa. The perfect inspiration for salon guests looking to transition to a soft, bright, low maintenance blonde. TONE Mix Wella Professionals Color Touch 10/0 + 9/03 and Color Touch Emulsion 1.9% (6 volume) in a 1:2 mixing ratio and apply root to tip. Process up to twenty minutes, then rinse, shampoo and condition with Wella Professionals ColorMotion+, to lock in color and preserve smoothness and shine.
CARE Complete the color service with Sebastian Professional Dark Oil Lightweight Shampoo and Conditioner, infused with a special blend of oils to smooth and detangle. Towel dry the hair and spray 10-15 pumps of Wella Professionals Ultimate Repair Miracle Hair Rescue, powered by Alpha Hydroxy Acid (AHA) and Omega 9 to rebuild and replenish the hair from the inside, out. Comb through, wait 90 seconds, then proceed with styling.
STYLE Apply Wella Professionals EIMI Extra Volume Hair Mousse to the roots, and Sebastian Professional Dark Oil to the mid-strands and ends to create a soft and light blowout. Recommend ColorMotion+ Shampoo and Conditioner to your salon guest, to lock in color and maintain moisture and shine until their next salon visit.

VANILLA BLONDE

Check out this beautiful face frame placement with a bold and natural contrast created by @rodrigues_ricardo. Experience the subtle sweetness of this inviting color, offering a delicate blend of balanced warmth and brightness. LIGHTEN Mix and apply Wella Professionals BlondorPlex Multi Blonde Lightener and Welloxon Perfect Creme Developer 6% (20 volume) in a 1:1.5 mixing ratio. Once desired lightening is achieved, rinse and apply Wella Professionals WellaPlex No.2 Bond Stabilizer to reconstruct the inner hair bonds, balance pH and strengthen. HOW TO USE: Apply N°2 Bond Stabilizer to damp hair and leave on for 10 minutes. Rinse at the basin, then cleanse and condition with Sebastian Professional Drench, for silky body and shine. Rinse and proceed with toning application. TONE Mix and apply Wella Professionals Koleston Perfect 5/82 + 8/97 and Welloxon Perfect Pastel Creme Developer 1.9% (6 volume) in a 1:2 mixing ratio. Apply to pre-lightened hair and process up to twenty minutes. GLAZE Complete the look with a global application of Wella Professionals Shinefinity 010/0 and Shinefinity Activator for Brush and Bowl Application in a 1:1 mixing ratio. Process up to twenty minutes for optimal shine and saturation. CARE Reach for Wella Professionals INVIGO Nutri Enrich Deep Nourishing Shampoo and Conditioner. Instantly moisturize dry hair and provide nourishment with Vitamin E and Goji Berry, known to be extra rich in vitamins, minerals and peptides.
STYLE Create a soft bouncy style and finger coil definition with Wella Professionals Nutricurls Curlixir Balm Defining Balm. Hydrate and finish with Sebastian Professional Dark Oil and Wella Professionals EIMI Stay Firm Hairspray to reduce frizz and lock in shine.

SUNSET BLONDE

Experience the warmth and radiance of this stunning blonde color created by hair artist @inkaylaschair. Reminiscent of the golden hour glow, there's nothing like the perfect formula to bring out the best in our salon guests. COLOR Mix Wella Professionals Color Touch 7/75 + 7/3 + 7/43 and Color Touch Emulsion 1.9% (6 volume) in a 1:2 mixing ratio and apply to the hair, root to tip. Process up to 20 minutes. CARE Complete the look with Wella Professionals Ultimate Repair Shampoo and Mask, then follow with Wella Professionals Ultimate Repair Miracle Hair Rescue, the luxury leave-in spray that repairs hair damage in 90 seconds... aka the BEST haircare secret for Summer. Comb through and detangle with a wide tooth comb, then layer with Wella Professionals Ultimate Repair Protective Leave-In. Instantly protect hair from five key concerns: breakage, UV, heat, mechanical damage and excess frizz. STYLE Reach for the ghd Helios Professional Dryer, for a smooth, bouncy blowout, add loose waves with the ghd Soft Curl 1.25" curling iron + EIMI Thermal Image heat protection spray, then finish the look with Wella Professionals Glam Mist Shine Spray for humidity protection and a flexible hold.

PLATINUM BLONDE

Lighten and brighten this summer to achieve a fresh and radiant platinum full of sophistication and style. Check out this stunning formula and finish created by Wella Color Expert @steven.cgn.hair and get inspired for your next blonding session. LIGHTEN Mix and apply Wella Professionals BlondorPlex Multi Blonde Lightener and Welloxon Perfect Creme Developer 6% (20 volume) in a 1:1.5 mixing ratio. Once desired lightening is achieved, rinse and apply Wella Professionals WellaPlex No.2 Bond Stabilizer to reconstruct the inner hair bonds, balance pH and strengthen. HOW TO USE: Apply N°2 Bond Stabilizer to damp hair and leave on for 10 minutes. Rinse at the basin, then cleanse and condition with Wella Professionals Fusion Intense Repair Shampoo and Conditioner.
GLAZE Mix and apply Wella Professionals Illumina Color 10/69 + 10/81 + 10/ and Welloxon Perfect Pastel Creme Developer 1.9% (6 volume) in a 1:2 mixing ratio. CARE Complete the service with Wella Professionals INVIGO Volume Boost Bodifying Shampoo and Crystal Mask for the perfect daily duo to provide fullness, body and manageability. STYLE Prep the hair with Sebastian Professional No.Breaker, leave-in bonding spray from root to tip. Boost volume at the base with Volupt Spray, and achieve a smooth, hydrated finish on the mids and ends with Potion 9 Lite. Blowdry the hair and finish the look with Wella Professionals EIMI Glam Mist Shine Spray, formulated to add shine and reduce the effects of humidity and UV.

SUN-KISSED BLONDE

Get ready for the ultimate summer color... We can’t stop staring at this gorgeous lived-in blonde created by @lyndshuvhair. Bright face framing accents, light ends and a seamless transition deliver the perfect combination for endless summer days. LIGHTEN: Mix and apply Wella Professionals BlondorPlex Multi Blonde Lightener and Welloxon Perfect Pastel Creme Developer 9% (30 volume) in a 1:1.5 mixing ratio. Technique: Babylights, Teasylights, Foilyage and tipped out ends. Once maximum brightness is achieved, rinse and apply Wella Professionals WellaPlex No.2 Bond Stabilizer to reconstruct the inner hair bonds, balance pH and strengthen. Apply N°2 Bond Stabilizer to damp hair and leave on for 10 minutes. Rinse at the basin, shampoo and condition with Wella Professionals ColorMotion+, then proceed with color glaze application.
GLOSS: Mix and apply Wella Professionals Color Touch 10/3 + 8/81 and Color Touch Emulsion 1.9% (6 volume) in a 1:2 mixing ratio.
CARE Cleanse and add body with Sebastian Professional's Dark Oil Lightweight Shampoo and Conditioner. Hydrate and protect with Wella Professionals INVIGO Miracle BB Spray, then apply Sebastian Professional Taming Elixir to the mid-strands and ends and blow-dry. STYLE Finish the look with soft beach waves, created by the ghd Platinum+ Styler, 1" flat iron and Sebastian Professional Trilliant Spray. Seal with Sebastian Professional Dark Oil Silkening Mist for stunning shine and beautiful results.

STAY CONNECTED

Follow Wellastore.com on Instagram (@wellastoreusa) for inspiration, education, product knowledge and #PROTIPS. Learn from salon professionals around the globe and tag @wellastoreusa in your trend setting looks for a chance to be featured. We can't wait to see what you create. Happy Coloring!
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By: Jaclyn Harwood

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