Clairol Professional BW2+ Powder Lightener

BW2+ Dedusted, Extra Strength Lightening Powder with malic acid is your secret to quick and easy lightening. Our multi-use lightener can now be used for a range of both on and off-scalp applications including all over head lightening, highlights and balayage. Providing up to 9 levels of lift, BW2+ lifts past the brass for bright, even results. Our non-pigmented powder mixes into a creamy consistency for easy application and provides clear visibility of lift during the lightening process.

Features and Benefits 1

Up to 9 levels of lift

Features and Benefits 2

Dedusted, extra strength powder lightener

Features and Benefits 3

Easy application for both on and off scalp

Features and Benefits 4

Lifts past the brass for bright, clear, even results​

Features and Benefits 5

Non-pigmented powder allows for clear visibility on lift during lightening​

Features and Benefits 6

Use for on and off-scalp application, color correction, highlighting and foiling

Features and Benefits 7/Concern

Lifts even through previously colored hair​

Features and Benefits 8/Result

Vegan

Additional Legal Text

From time to time, we update and revise our packaging and the labeling information thereon, including instructions, cautionary statements, warnings, ingredients, net contents, and other information. While we endeavor to provide the most current and accurate information on our website, there may, occasionally, be discrepancies, especially as we transition to new labeling, between the website and the actual label on the package you purchase. Where there are inconsistencies, purchasers should rely on the labeling of the actual products they purchase. Any questions or concerns should be directed to customer service at 877-242-4451 or wellaonline@wellasupport.com. Further, content on this site is for reference purposes only and is not intended to substitute for advice given by a physician, pharmacist, or other licensed health-care professional. You should not use this information as self-diagnosis or for treating a health problem or disease.

Ingredients

POTASSIUM PERSULFATE, SODIUM SILICATE, AMMONIUM PERSULFATE, MAGNESIUM CARBONATE HYDROXIDE, SODIUM STEARATE, PARAFFINUM LIQUIDUM/ MINERAL OIL/ HUILE MINÉRALE, XANTHAN GUM, ALGIN, DISODIUM EDTA, MALIC ACID, SILICA.

Brand Description/Story

Clairol Professional gives hair natural-looking color to enhance beauty while leaving hair looking and feeling healthy. We’ve upgraded our look, without changing our essential formulas, to reflect our long-standing mission to deliver authentic, natural and professional results through our full portfolio of products for every hair type. Our range of products deliver all your hair color needs and provide consistent and reliable results. Start a new hair legacy with Clairol Professional.

Brand URL (Brand website, Media Link)

clairolpro.com

USAGE INSTRUCTIONS

Add 2 scoops of lightener and 3 scoops of Clairol Professional Cream Developer (equivalent to a 1:2 weight ratio) to a non-metallic bowl and mix to a creamy consistency. For on-scalp application, do not use higher than 20 Vol. developer. For maximum lift, use 40 Vol. developer and a 1:1.5 weight ratio. Apply evenly, ensuring hair is fully saturated. While processing, check the hair every 5-10 minutes for desired lightness. Do not use heat and do not process for longer than 50 minutes. Rinse out thoroughly with lukewarm water. Shampoo and condition.

Warnings

READ AND FOLLOW THE DIRECTIONS AND INSTRUCTIONS CAREFULLY. FAILURE TO DO SO MAY RESULT IN SEVERE CHEMICAL BURN. If product reacts during service (e.g. If foaming or steaming occurs or if lightener gets hot) do not proceed further, rinse hair with lukewarm water and advise the client to seek medical attention if necessary. CAUTION: CAN CAUSE SKIN IRRITATION AND/OR ALLERGIC REACTIONS IN SOME INDIVIDUALS. THIS PRODUCT IS NOT INTENDED FOR USE ON PERSONS UNDER THE AGE OF 16. DO NOT USE THIS PRODUCT IF THE CLIENT: - HAS A RASH ON THE FACE OR SENSITIVE, IRRITATED AND DAMAGED SCALP, - HAS EVER EXPERIENCED ANY REACTION AFTER BLEACHING/HIGHLIGHTING THE HAIR. Avoid contact with eyes. Rinse eyes immediately if product comes into contact with them. Do not use on eyelashes or eyebrows or other parts of the body. RINSE HAIR WELL AFTER APPLICATION. Wear suitable gloves. Shake contents to bottom of packet and hold away from face when opening. Avoid inhaling contents. Mix in a well ventilated room. Do not leave the client unattended and regularly check the client’s hair. Keep out of reach of children.

Hair Type

All Hair Types